Many folks think that you need a TON of content to generate a lift in traffic. But, Hiba Amin, Senior Marketing Manager at Soapbox, put together one piece that resulted in 51% increase in traffic and doubled their MRR.
Sounds too good to be true, right?
She breaks down step-by-step how she created and distributed Soapbox’s goal example library.
In episode 135, you’ll learn:
- How Hiba harnessed the power of the crowd to create a novel, useful, and insightful piece of content
- Hiba’s ProductHunt content launch strategy and distribution plan
- How the Soapbox team kept the momentum going forward
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Find a way to take your product and turn it into content. That's what worked for us at @SoapboxHq. It's helped reduce our CAC. – @h5amin from @GrowthToday podcast. Get the full podcast episode 👇 Click To Tweet Talk to your customers and be relentless. It's not something a lot of companies do. – @h5amin from @GrowthToday podcast. Get the full episode 👇 Click To TweetOur sponsor for this episode
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About Hiba Amin
Hiba Amin is the Senior Marketing Manager at Soapbox, a shared one-on-one and team meeting agenda app used by over 100,000 managers globally.
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